Celtic have thanked fans for their “unwavering commitment” and announced that season tickets for next season have once again sold out.
The club say tickets have been snapped up in record time by fans as we aim to win title number nine-in-a-row.
The news is likely to be a boost to Neil Lennon as his players as they get ready for the new campaign too. With a number of new signings and Champions League qualifiers soon to come, the start of the new season could be very exciting for all inside Celtic Park.
A German idea
Season tickets bring in a guaranteed lump sum of money to the club at the start of the season. They allow the club to budget for the coming season and perhaps push the boat out further depending on sales.
The only negative of season tickets is that they can deny some lesser fans the chance to go to matches. Season ticket holders will pay their money at the start of the season with the intention of going to every match but it often doesn’t work out that way.
Celtic Park is frequently half empty when it comes to run-of-the-mill matches in winter months. Not every fans wants to trek out to see Ross County on a cold December night and the attendance suffers as a result.
German newspaper Ruhr Nachrichten recently reported that Borussia Dortmund cancelled the renewal of 500 season tickets because fans had missed too many games the previous year. They reportedly terminated the tickets of those who missed seven or more of their 17 league matches.
While such a measure may be deemed harsh it may also make sense for Celtic. It would give fans an incentive to move their ticket on to a friend of family member if they knew they were going to miss a game. That would keep Celtic Park full on matchdays and help roar the team on to success.