Celtic go viral as club rockets to eighth on YouTube list

By David Walton

March 20, 2019

Celtic have been going vital recently after an infograph showed the club’s YouTube views.

Deportes and Finanzas released an infograph of the top 25 UK football clubs ranked by total views during Feberuary 2019. In mightily impressive fashion, Celtic sit eigth in the table. Have a look at it below.

The Hoops managed to break the 1m barrier, with 1.08m views over the course of February alone. They’re ahead of rival Rangers who sit 10th on 987k views over Feberuary.

This can’t be taken for granted. The Hoops sit ahead of the likes of Everton and West Ham of the Premier League. Celtic are only trumped by England’s big six and London-based club Hashtag United FC.

Taking more content to YouTube appears to have been a priority for the Hoops in recent months. Now, fans can view exclusive interviews and press conferences on the club’s official YouTube channel. Previously, this was only exclusive to Celtic TV.

Gerry McCulloch deserves credit

Gerry McCulloch’s arrival as Celtic’s Head of Digital Media and TV has seen a real improvement in the club’s online content. YouTube is just one of their successes recently.

Rangers, on the other hand, have been filming press conferences and interviews and putting them on YouTube for several years now. It says a lot about Celtic’s global audience compared to Rangers that they’re already trumping them on numbers.

Neil Lennon’s first press conference raked in over 39k views (Ian MacNicol/Getty Images)

Of course, Celtic were also given a bit of a helping hand over February. Brendan Rodgers’ departure meant that Neil Lennon’s first press conference was the highest viewed video that month with 39k views. It’s not an overly larger amount than some of Celtic’s other content, but given that it was a live stream, it helped rake in more numbers.

Interestingly, in the above list also, only 11 English Premier League clubs are in the top 25. It therefore shows how many seem to not value online content down in England’s big league. That’s a disappointment to their fans, as Celtic’s emergence of YouTube content has clearly been a big hit.

It will be interesting to see how these figures progress over the coming months. But, for now, Celtic can give themselves a nice pat on the back for their current sucess.