The Celtic and Ange Postecoglou charm offensive has begun in earnest.
Shortly after the club announced the hiring of the Greek-Australian boss, season ticket holders will have found an email in their inbox. That email is from Ange Postecoglou, who is keen to bring supporters onside immediately.
Postecoglou, who boasted of having Kenny Dalglish posters on his wall growing up, will have been well-informed of how supporters are feeling. If he didn’t know the word “scunnered” before, he probably does now. Dominic McKay, a self-avowed Celtic fanatic, may well have given him a more realistic perspective than the board.
Ange told supporters:
“Today I have been appointed Celtic Manager and I wanted to get in touch with you as a Celtic supporter to say thank you. Celtic is made great by supporters like you and I just wanted to let you know that I sincerely appreciate your continued support of the Club.
“It is an absolute privilege to join one of the world’s truly great football clubs and this is an opportunity I will cherish. I know you want the best for Celtic and I can assure you I aim to do all I can to bring you success. I have already started working on the job ahead and will make sure we move quickly to build an exciting team that you can be proud of.
Celtic fans: “the best supporters around”
“When you think of Celtic you think of the best supporters around and I can’t wait to see you back with us at Celtic Park. Together with you, I want to create something special at Celtic.
“I look forward to seeing you very soon. Thank you so much for your fantastic support of our great Club.
“Sincere best wishes,
Sometimes, Hoops fans get messages from the board about how great we are, followed by disappointing decisions. Postecoglou, meanwhile, is brand new. Sure, he would’ve been tasked with writing this message days in advance. Even then, though, it seems to come from a genuine place.
He even said the word “sincere”!
A famous straight-shooter, Postecoglou has that classic Aussie bluntness, a conversational directness that Celtic fans could well embrace. Neil Lennon telling us everything was fine got pretty wearing after a while. Brendan Rodgers talking about “character” was good fun, for a wee while, and his stories about the Clyde Tunnel [Daily Record] and Danny McGrain were, at the very least, good fiction.
So, we’re yet to see what Postecoglou will be like with the media. Expect fireworks. But for the meantime, this is a positive message to send to the Bhoys supporters, at long last.
God knows we’ve needed it.