Celtic made their long-awaited return to media communications today, and the club have typically left supporters despondent.
The Hoops took part in a noble social media boycott over the weekend. This was to help raise awareness of online abuse – something we can all get behind.
However, during that period, the Hoops were battered 4-1 at Ibrox by Rangers. That result only led to further calls for the club to announce a new manager as soon as possible. We’ve already given our verdict on 67HailHail regarding why Eddie Howe should be appointed this week.
Celtic refused to publish anything on their social media platforms this morning. That certainly increased the anticipation for their return on Twitter in particular. Would they react to the defeat to Rangers with the announcement of the new manager? Would they look to put the season behind us and wow us with Howe’s arrival? It certainly looked set up for something to happen.
No. Instead, they tweeted about a fixture amendment for next week’s home match against St Johnstone. Yup. That game will now take place at 6:30 instead of 7:45. Good to know eh?
Celtic media team not to blame for recent communications; this is a club issue
Let’s get it clear first and foremost – this isn’t the fault of the Celtic media team. It’s totally unfair to point the finger at them when they’re only doing their job and working to an agenda they’ve been informed to wor towards.
It’s not as if this wasn’t news the supporters weren’t to know. Fixture changes are always vital for fans to keep in touch with our upcoming games. So it’s not so much the content produced by the media team that deserves stick.
Nope, it’s the football club and the chief decision-makers who need called out. After all, they’re the ones who should be ensuring we have something exciting for the fans to read today. It should’ve been in their minds the impact they could’ve made with a blockbuster return to social media.
Every move Celtic make on and off the pitch this season continues to be a total disaster. They consistently fail to seize the moment, and this is just another example. Fans didn’t so much as expect something major to happen this afternoon, but there was certainly hope.
But hey ho, Celtic just don’t surprise you anymore with their disappointment do they? Here’s a look at how some fans reacted to the tweet:
1st tweet shoulda been an apology for the shambles at the weekend. https://t.co/ngXF9hajxl
— B (@br_Fk5) May 4, 2021
This is the first tweet after a social media boycott ??
After losing 4-1 and being embarrassed by your rivals in which has been the worst season since the 90s.
The silence from the club is defeating https://t.co/HroERIrzN4
— Celtic Content (@celticcontent88) May 4, 2021
Don’t help ourselves one bit, not one word about a new manager apart from being drip fed stories from garbage papers. It’s the 4th May, the fans deserve some communication regarding what the club plans to do for this massive rebuild. https://t.co/aARwZXT0hA
— 4 Tims and a Podcast (@PodTims) May 4, 2021
You're joking me. This is what we get? https://t.co/pHLLQXkdej
— Jed Marr 🍀 (@jed_marr) May 4, 2021
Bit weird it’s not Eddie Howe tbh.
— Everything Celtic (@aboutceltic) May 4, 2021
This isn’t a manager update or announcement.
Please amend tweet.
— The Pundit (@ThePundit_) May 4, 2021
This is not the announcement we wanted @CelticFC there’s not long till the European qualifiers and next season will be here before you know it get your finger out and announce Eddie Howe this rebuild needs to start now ☘️
— Ewan (@ewan_starrs) May 4, 2021
We have been without a manager for over a month and we have an enormous rebuild on our hands.
Communicate with the support and tell us when we can expect an appointment.
This has gone on long enough.
— Mark Mcvitie (@MarkMcvitie) May 4, 2021
Aw shut up Celtic
— Damon Weir (@DamonW44) May 4, 2021