The SPFL announced a new television deal that will continue its partnership with the BBC and international TV rights agency, Infront. [SPFL]
Under the new agreement, BBC Scotland will see its current contract, which was due to expire in 2025, increased to 2029 which means it comes into line with the SPFL’s contract with Sky Sports.
The BBC will maintain its rights to broadcast 20 live Friday night games on the BBC Scotland channel, the weekly Premiership TV highlights on Sportscene, radio rights on BBC Radio Scotland and a variety of clip rights on the BBC website.
Infront’s contract will also be extended to 2029. According to the SPFL statement, both the BBC and Infront contracts will see a considerable increase in the values paid for SPFL rights.
On top of that, a new deal was also signed to broadcast SPFL games in Japan and South Korea which is clearly a move designed to take advantage of Celtic’s recent influence in the Asian region over the last two seasons.
Neil Doncaster, the SPFL Chief Executive said, “The strong interest we received during the recent competitive tendering process underlines the increasing demand from broadcasters for the excitement and drama of the SPFL.
“These contracts come on the back of record fee payments to the 42 SPFL clubs announced in the past year and, alongside our recently extended record agreement with Sky Sports, will play a major role in strengthening the financial future of the SPFL.
“We are very much looking forward to working with Sky Sports, BBC Scotland, and Infront to bring the passion, skill and drama of the cinch SPFL to millions more football fans worldwide.”
67 Hail Hail discussed in March how major Asian TV channel, SpoTV used Celtic as their first game to televise in the region after securing the rights to show SPFL matches towards the end of last season.
The capture of Hyeongyu Oh sparked the move and it seems that Celtic’s continued efforts to continue their links in the region is now set to benefit the rest of Scottish football after this latest announcement.
In other news, The ‘amazing’ ex-Celtic player that inspired Kwon Hyeok-kyu’s football career
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