Former Celtic youth Si Ferry embarks on managerial career

By Lewis Laird

May 4, 2022

Former Celtic youth player Simon Ferry has been announced as the new manager of Lowland League side Broomhill FC.

Along with Ferry going in as the boss, Broomhill has announced their partnership with the popular Scottish Football podcast Open Goal, in which the 34-year old is heavily involved.

From the 2022/23 season, the club will officially be known as Open Goal Broomhill FC, kickstarting a project which could potentially shake up the face of coverage in Scottish Football.

In a statement released earlier this afternoon, the Lowland League side confirmed the appointment and partnership that was first reported a few months ago.

The move will see the club produce behind the scenes content that has not often been seen in Scottish Football, including ‘a monthly fly-on-the-wall documentary that will follow Open Goal Broomhill FC’s pursuit to gain promotion to the SPFL’.

Similar moves like this have taken place within football clubs across the UK, such as Hashtag United, Bunch of Amateurs and Caledonian Braves, who are also in the fifth tier of Scottish Football.

Open Goal are the next group on social media to take this step, also giving the former Celtic youngster his first opportunity in management.

The former Swindon and Dundee midfielder has become more well known for the podcast, interviewing big names like Celtic manager Ange Postecoglou.

But, after his departure from Peterhead, he will now play a part in arguably one of the most intriguing projects in this country next season.

As you can imagine, this announcement has not been for all Scottish Football fans, with people making their opinion known on social media.

However, it will undoubtedly be interesting to see how this experiment goes next season.

Ferry and his Broomhill side will be up against the Celtic B team taking part in their second campaign of Lowland League football later this year.

YouTube teams such as Hashtag United in the English lower leagues, who have upwards of 500,000 subscribers on the video platform, also regularly film their games and behind the scenes content, showing that this sort of project can be a success.

Whether it will gain the same amount of attention in this country, though, remains to be seen. Maybe it could lead to more access for fans within their football club.

In other news, report: Ex Celtic boss Neil Lennon being considered for UK return.