Report: Ajer distinctly unhappy as Celtic reject two £10m bids

By Euan Davidson

June 25, 2021

A report in The Athletic claims that Celtic have rejected two £10m bids for defender Kristoffer Ajer.

The two clubs bidding, according to the outlet, were Norwich City and Bayer Leverkusen. Ajer, who made his intentions to leave Celtic very clear [TV2], is said to distinctly unhappy [The Athletic] at the situation. The defender is believed to be tempted by a shot at the Premier League with the Canaries.

The report seems to be in sync with news that emerged this morning. The Eastern Daily Press ran a report earlier today suggesting that Norwich City had “cooled” their interest in the Norwegian centre-back.

It was a relatively cut and dry situation. Ajer wanted to leave, Celtic had “promised” they’d let him. Of course, they’re not going to accept offers that don’t meet the player’s value, as is their prerogative. Last year of his contract or no, it’s Celtic who have helped Ajer turn into a centre-back of European renowned. There’s got to be a return on the investment made for the defender, and for the Bhoys, £10m just isn’t it.

What next for Ajer, as Celtic reject bids?

From Kristoffer Ajer’s perspective, he’ll surely be hoping that either club, or a new bidder, puts more money on the table for his services. We’re sure the defender himself would value his talents at more than £10m in today’s market. If Frimpong is worth £11.5m, then without putting a number on it, the Norwegian is definitely worth more.

A battler: Kristoffer Ajer / (Photo by Ian MacNicol/Getty Images)

As for Celtic, it’s a change in tack. Some more resolve was needed to fund a rebuild, and for reputation purposes. If we’re seen to be selling a key asset for £10m, again, in today’s market, then clubs with better resources will be hoping for cut-price deals on our other “want-away” stars.

So, for once: good job, Celtic. Ajer just has to accept that until the right bid comes, it’s the Hoops dictating the terms.

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