New Celtic Head of Sports Science delighted as club teams up with company endorsed by Harry Kane
The new Celtic Head of Sports Science, Anton McElhone, is delighted to be partnering with Soccer Supplements – nutrition experts who work with clubs and international teams around the world.
Celtic announced the news on the official website this afternoon, stating: “The British company has revolutionised the sports nutrition market by developing their supplements alongside leading football nutritionists, players and clubs worldwide.
“Soccer Supplement’s range of products offers a comprehensive solution for footballers; to improve endurance, strength, performance, and recovery, and to support general health, injury prevention and rehabilitation.”
And McElhone, who is still settling into his new role after being appointed last month, reckons it will be a big boost to Ange Postecoglou’s squad.
He told CelticFC.com: “We are delighted to team up with Soccer Supplement, in a new partnership which we feel will bring our players and the Club in general real benefit.”
Meanwhile, the club’s nutrition consultant Dr Robert Naughton also talked up the new deal, saying: “Excellence in terms of nutrition is a crucial element in football in order to assist endurance, strength and general health and performance so we are pleased to be partnering with a leading organisation in this area.”
Soccer Supplements have partners across the English Premier League including Wolves, West Ham United, Brentford and Crystal Palace.
Endorsements on their website include high profile stars such as Harry Kane and Paulo Dybala, both of whom hype up their services.
Manager Ange Postecoglou has been emphasising the importance of fitness and injury prevention for months and as recently as the weekend lauded the impact of McElhone since arriving at Lennoxtown.
So this all ties into that and hopefully this new partnership helps the club structure this process for players more efficiently and cost effectively.